Germany’s ersol Solar Energy’s three subsidiaries are also changing their name and branding:
- Ingot and wafer manufacturer ASi Industries GmbH is becoming Bosch Solar Wafers GmbH;
- ersol Crystalline Modules GmbH becomes Bosch Solar Modules GmbH; and
- Thin film module manufacturer ersol Thin Film GmbH becomes Bosch Solar Thin Film GmbH.
Holger von Hebel, CEO of Bosch Solar Energy, says: “As Bosch Solar Energy AG, from now on the company will directly benefit from the high name recognition, global presence, decades-long tradition and strong attributes such as quality, innovation and customer orientation of the Bosch brand.”
ersol Solar Energy will change all its branding and product labelling. Bosch Solar Energy will also have a new website: www.bosch-solarenergy.com.
Bosch acquired ersol Solar Energy in 2008.